Site Optimization Manager
New
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Life360ECommerce optimization
Location: Remote, USA ; Remote, Canada. All positions, unless otherwise specified, can be performed remotely (within the US and Canada) regardless of any specified location above.Full-TimeManager
Salary121,000 - 178,500 USD per year
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Job Details
- Experience
- 4–6 years of experience in eCommerce or digital analytics, with at least 2 years of hands-on ownership of an experimentation program
- Required Skills
- SQLTableauA/B testingLooker
Requirements
- Have 4–6 years of experience in eCommerce or digital analytics.
- Have at least 2 years of hands-on ownership of an experimentation program in a fast-paced commercial environment.
- Have built and QA'd tests using an experimentation platform such as Statsig, Optimizely, VWO, Adobe Target, or Dynamic Yield.
- Be familiar with headless commerce architectures, content management systems, and eCommerce platforms such as BigCommerce and Contentful.
- Have a strong analytical foundation and experience with GA4, Amplitude, or a comparable analytics platform.
- Be able to write SQL and build and maintain dashboards in Looker, Tableau, or similar tools.
- Understand experimentation statistics and how to assess whether a test has run long enough.
- Have experience with personalization tools and segment-based targeting, including audience definitions, traffic splits, and experience variants.
- Have experience using AI-powered tools to support analysis, customer behavior pattern identification, experimentation hypotheses, or operational efficiency.
- Be able to manage multiple tests, coordinate stakeholders, and maintain clear documentation.
- Have a bachelor's degree or equivalent.
Responsibilities
- Monitor site performance and identify regressions, anomalies, and trends with business context and recommended actions.
- Synthesize funnel data, session recordings, heatmaps, and usability findings to identify and prioritize conversion opportunities.
- Partner with Analytics to define measurement requirements and maintain visibility into site performance KPIs and dashboards.
- Operate web A/B and multivariate testing, including scoping, configuration, builds, QA, traffic allocation, and documentation.
- Maintain and sequence the experiment backlog and coordinate timely launches with the Director.
- Analyze test results, evaluate statistical significance, size revenue impact, and prepare readouts for go/no-go decisions.
- Manage personalization workflows, coordinate creative with UX/UI and Merchandising, and track lift against baseline.
- Partner with Product, Engineering, Marketing, and Analytics on platform configuration, feature flag governance, event instrumentation QA, and tagging validation.
- Execute and QA site experiments, personalization, and content updates using CMS, commerce platforms, and no-code or low-code tools.
- Document experimentation practices and contribute findings, outcomes, and prioritized opportunities to business reviews.
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