Marketing Manager – Patient & Growth Marketing, Vectibix
New
J
JobgetherPharmaceutical oncology
Based in United StatesFull-TimeManager
Salary$124,124.65–$167,933.35 USD annually
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Job Details
- Experience
- A Master’s degree with at least 2 years of marketing experience, or a Bachelor’s degree with at least 4 years, or an Associate’s degree with at least 8 years, or a high school diploma/GED with at least 10 years.
- Required Skills
- Budget management
Requirements
- Hold a doctorate; or a master’s degree and at least 2 years of marketing experience; or a bachelor’s degree and at least 4 years; or an associate’s degree and at least 8 years; or a high school diploma/GED and at least 10 years.
- Pharmaceutical or biotechnology commercial marketing experience is preferred.
- Experience developing and executing patient or healthcare professional promotional initiatives is preferred.
- Experience leading peer-to-peer programs, congress initiatives, or other customer-facing marketing programs is valued.
- Demonstrate the ability to lead complex, cross-functional initiatives in a highly matrixed organization.
- Bring project and budget management skills and the ability to manage multiple priorities, deadlines, and workstreams.
- Have experience partnering with Sales, Medical Affairs, Legal, Regulatory, Commercial Data & Analytics, and external agency partners.
- Be familiar with promotional review processes and systems.
- Translate customer insights, business performance, and market dynamics into actionable marketing recommendations.
- Apply learning agility and curiosity to AI, automation, emerging technologies, and new commercial capabilities.
- Communicate effectively in writing and verbally to influence and align cross-functional stakeholders.
- Maintain attention to detail, accountability, sound judgment, integrity, and commitment to ethical and compliance standards.
Responsibilities
- Lead management and optimization of patient-facing promotional and educational resources, including multiple patient websites.
- Oversee physician-focused peer-to-peer learning initiatives and speaker programs, including vendors, speaker relationships, and training.
- Plan and execute colorectal cancer congress engagement across national, local, and advanced practice provider conferences.
- Manage the brand marketing budget, including forecasting, purchase orders, agency oversight, and budget tracking.
- Evaluate marketing performance and customer insights, document learnings, and identify optimization opportunities.
- Lead a pilot exploring how customer personality profiles can support field pre-call planning and customer engagement.
- Develop commercial strategy for priority customer segments, including advanced practice providers.
- Contribute to brand strategy, annual planning, and tactical execution across relevant oncology brands.
- Apply emerging technologies, AI-enabled capabilities, and automation to improve marketing effectiveness and operational efficiency.
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