Director of B2B Marketing
New
I
InterdependenceMarketing and PR
Work from anywhere in the worldFull-TimeDirector
Salary not disclosed
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Job Details
- Experience
- 10+ years
- Required Skills
- SEOLead GenerationClient relationship management
Requirements
- 10+ years of experience in B2B marketing with significant agency experience required.
- Demonstrated expertise across both paid and organic marketing, with the ability to develop integrated strategies across channels.
- Strong knowledge of paid advertising.
- Strong understanding of B2B buyer journeys, demand generation, lead generation, conversion, and marketing funnels.
- Proven experience managing and advising B2B clients and senior-level stakeholders.
- Strong analytical skills with the ability to translate marketing performance into business insights and recommendations.
- Experience managing marketing budgets and making data-driven decisions around channel and spend allocation.
- Excellent communication, presentation, and client relationship-building skills.
- Strategic and creative thinker who loves being hands-on.
- Comfortable working cross-functionally in a fast-paced, all-remote environment.
Responsibilities
- Serve as a senior strategic partner for a portfolio of B2B clients, providing marketing strategy, direction, and counsel.
- Develop integrated marketing plans aligned with client business objectives, audiences, and growth goals.
- Lead strategy across paid and organic B2B channels, including search, social, display, and content.
- Analyze campaign and channel performance to identify trends, opportunities, and areas for optimization.
- Provide strategic direction and oversight to cross-functional teams supporting B2B client accounts.
- Contribute to new business opportunities, including strategy development, proposals, pitches, and presentations.
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