Sr. Marketing Operations Specialist
New
E
EngineTravel Tech
Remote - USFull-TimeSenior
Salary$83,130 — $115,000 USD
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Job Details
- Experience
- 3–5 years
- Required Skills
- HTMLSalesforceMicrosoft ExcelGoogle Sheets
Requirements
- 3–5 years of experience in marketing operations, revenue operations, or a related field.
- Bachelor’s degree in marketing, business, analytics, or a related field.
- Demonstrated experience in marketing technology, data analytics, and digital marketing operations.
- Advanced proficiency in Liquid code for dynamic email content.
- Ability to build and maintain scalable, reusable email modules.
- Hands-on experience with Salesforce and Customer.io or similar marketing automation platforms.
- Proficiency in Excel and Google Sheets.
- Highly detail-oriented, analytical, and organized.
- Proven ability to take initiative and drive results independently.
- Ability to own projects end to end with minimal oversight.
- Excellent verbal and written communication skills.
Responsibilities
- Set up, test, and deploy marketing campaigns, including email, webinars, and events using Customer.io.
- Build and code emails using HTML and Liquid code.
- Maintain marketing data cleanliness in Salesforce and Customer.io.
- Manage lead capture, enrichment, and routing workflows using Clay and Cargo.
- Administer and optimize the marketing technology stack, including Tray.io for workflow automation.
- Support marketing performance reporting, campaign analysis, and dashboard management.
- Document and streamline processes for campaign operations, lead management, and attribution.
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