Senior Growth Specialist, Weddings
New
J
JobgetherTravel Technology
Based in the United StatesFull-TimeSenior
SalaryBase salary range of $93,925–$130,000 USD, with final compensation based on experience, expertise, and location.
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Job Details
- Required Skills
- SQLProduct ManagementSalesforceCRMData analytics
Requirements
- Strong background in growth marketing with a demonstrated track record of building and scaling customer acquisition programs.
- Proven experience running structured experimentation programs based on clear hypotheses, testing, measurement, and scaling.
- Strong analytical capabilities, including the ability to independently pull data, build models, and use quantitative insights to guide strategy.
- Strong cross-functional operating skills, with experience partnering effectively with Product, Design, Lifecycle, and Sales teams.
- Demonstrated ability to turn ideas into shipped initiatives quickly.
- Strong AI fluency and practical understanding of how AI tools can multiply productivity.
- High ownership mentality with a strategic approach to business verticals.
- Experience in B2C or marketplace growth is preferred.
- Hands-on experience with paid media platforms such as Google, Meta, or TikTok.
- Familiarity with analytics platforms such as Amplitude or SQL.
- Familiarity with lifecycle and CRM platforms such as Salesforce, Customer.io, Klaviyo, or Braze.
Responsibilities
- Own the acquisition strategy for the weddings vertical, identifying high-impact opportunities across digital, field events, referrals, affiliates, communities, and other emerging channels.
- Translate growth strategies into structured experiments, launch initiatives quickly, evaluate results, and scale programs that demonstrate strong potential.
- Partner closely with Product and Sales to identify customer and market gaps, using data and customer insights to influence product priorities.
- Collaborate with Lifecycle teams to create end-to-end customer programs that deliver a compelling experience from initial discovery through post-purchase engagement.
- Establish strong measurement and experimentation practices, tracking key metrics and using data to continuously refine growth strategies.
- Use AI-native tools and workflows to accelerate research, content, personalization, experimentation, and execution.
- Take end-to-end ownership of the weddings vertical, treating it as a business with responsibility for acquisition, retention, customer experience, and sustainable growth.
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