Director of Marketing Operations and Digital Experience
New
J
JobgetherMarketing Operations
Based in United StatesFull-TimeDirector
SalaryCompetitive salary range of approximately $114,700–$200,700 annually.
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Job Details
- Experience
- 8+ years of progressive marketing experience; 5+ years of experience managing and developing marketing teams
- Required Skills
- Project ManagementSalesforceData analytics
Requirements
- Bachelor’s degree in Marketing, Business, Communications, Analytics, or a related field, or equivalent relevant experience.
- 8+ years of progressive marketing experience.
- 5+ years of experience managing and developing marketing teams.
- Proven experience leading marketing operations, digital marketing, analytics, reporting, and performance optimization functions.
- Experience managing Agile or Agile-inspired marketing workflows and cross-functional initiatives.
- Hands-on experience with Salesforce, Pardot/Marketing Cloud Account Engagement, marketing automation platforms, analytics tools, and reporting systems.
- Experience creating executive dashboards, KPI frameworks, and data-driven performance reports.
- Strong project management, communication, leadership, and stakeholder management skills.
- Strong understanding of digital experience strategy, customer journeys, and conversion optimization.
Responsibilities
- Lead, mentor, and develop teams across Marketing Operations and Analytics, Digital Experience, and Digital Media functions.
- Drive marketing operations strategy, including campaign execution, lead management, attribution, reporting, and performance measurement.
- Implement Agile marketing practices, including sprint planning, prioritization, resource management, and continuous improvement processes.
- Own marketing analytics, reporting frameworks, executive dashboards, and performance measurement strategies.
- Lead website strategy, digital experience improvements, conversion optimization, and customer journey initiatives.
- Manage marketing technology platforms, including CRM, automation tools, analytics solutions, and related integrations.
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