Marketing Lead - India
New
V
VestdFintech / Sharetech
This job is remote-first within India. You must be primarily India-based, IST 9am-6.30pmFull-TimeLead
SalaryUp to INR 17,00,000 depending on experience, plus equity
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Job Details
- Experience
- 5+ years
- Required Skills
- SEOBudget managementHubSpot
Requirements
- 5+ years of experience in leading the marketing function.
- Proven track record across the full marketing mix (brand, demand generation, content, paid media, and marketing operations).
- Hands-on experience with HubSpot (or equivalent marketing automation platform), Google Ads, and LinkedIn Ads.
- Experience managing a marketing budget and reporting pipeline/ROI outcomes to senior leadership.
- Confident using AI tools in daily marketing tasks like content drafting and campaign optimisation.
- Impeccable attention to detail and high degree of accuracy.
- Excellent written and verbal communication skills.
- Ability to work effectively across UK and India teams and time zones.
- Comfortable working in a remote-first, distributed environment.
Responsibilities
- Own the India GTM strategy in alignment with global marketing objectives.
- Lead the Vestd India brand transition across messaging, digital assets, campaigns, and customer touchpoints.
- Execute integrated multi-channel campaigns including paid, organic, email, social, and partner channels.
- Develop product positioning, messaging, and sales enablement assets for the equity management platform.
- Manage HubSpot workflows, lead lifecycle, lead scoring, and campaign attribution.
- Report on pipeline, campaign effectiveness, and ROI to India and UK leadership.
- Build strategic partnerships with ecosystem partners and industry associations.
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