Area Sales Manager

New

ROAR OrganicBeverage / CPG

Remote- New York MetroFull-TimeManager

Salary$70,000 – $80,000 annual base salary, plus a competitive bonus opportunity.

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Job Details

Experience: Minimum 2 years of CPG sales experience.
Required Skills: Business DevelopmentMicrosoft ExcelPowerPointAccount Management

Minimum 2 years of CPG sales experience.
Strong understanding of the beverage and grocery landscape, including retailers and distributors.
Experience executing sales planning initiatives.
Proficient in Microsoft Excel and PowerPoint.
Experience with syndicated data tools (SPINS, IRI) preferred.
Ability to travel extensively as needed.
Ability to stand and walk for extended periods.
Ability to lift up to 30 pounds.
Creative, solutions-oriented problem solver with a strong sense of ownership and accountability.
Thrives in a hands-on, fast-paced, entrepreneurial environment.

Deliver against Annual Operating Plan targets, including gross/net sales and trade spend objectives.
Grow distribution and topline revenue with a focus on regional and independent retailers.
Execute customer sales strategies, promotional calendars, and account plans.
Leverage distributor incentive programs and independent retailer promotional opportunities to drive sales.
Conduct weekly route rides with distributor sales representatives to support execution and identify growth opportunities.
Develop and own a field execution strategy based on weekly trend reports, promotional planners, and merchandising opportunities.
Manage and execute trade spend programs to drive profitable growth and promotional effectiveness.
Leverage syndicated data (IRI, SPINS) to communicate compelling, retailer-specific presentations.
Track, measure, and analyze performance metrics, including ROI.
Represent the brand at regional and national trade shows, customer meetings, and industry events.

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