Marketing Cloud Next Practice Lead

New
Remote - United StatesFull-TimeLead
Salary not disclosed
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Job Details

Experience
5+ years
Required Skills
Artificial IntelligenceSalesforce

Requirements

  • 5+ years of experience working with Salesforce Marketing Cloud (Marketing Cloud Next, Engagement, or Account Engagement).
  • 5+ years of consulting experience at an executive support level.
  • Deep understanding of AI-driven marketing capabilities such as agentic journeys, real-time personalization, and Data Cloud integration.
  • Proven experience in business process workshops and requirements gathering.
  • Strong presentation and communication skills.
  • Ability to thrive in a fast-paced, dynamic start-up environment.
  • Salesforce Marketing Cloud certification(s) preferred.
  • Willingness to travel up to 25% to support customer and sales engagements.

Responsibilities

  • Build, grow, and manage the Marketing Cloud Next practice from the ground up, including offerings, methodology, and delivery frameworks.
  • Lead, recruit, and develop the delivery team through capacity management and talent acquisition.
  • Create and expand go-to-market plans, packaging, and pricing strategies.
  • Partner with Sales and Salesforce leadership to identify and capture new business opportunities.
  • Serve as subject matter expert during discovery and business process workshops.
  • Support estimation processes and proposals to ensure accurate resourcing and competitive pricing.
  • Act as executive sponsor on engagements, managing the full lifecycle from solutioning to go-live.
  • Drive post-go-live adoption and identify expansion opportunities.
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