Senior Manager, Brand and Integrated Marketing
New
R
RooVeterinary Staffing
RemoteFull-TimeManager
SalaryTier 1: $155,000–$200,000; Tier 2: $135,000–$180,000; Tier 3: $130,000–$170,000; Tier 4: $120,000–$160,000 USD
Apply NowOpens the employer's application page
Job Details
- Required Skills
- Data AnalysisMarket ResearchTeam management
Requirements
- Experience in brand marketing, integrated marketing, campaign marketing, or a related role.
- Experience leading multi-channel work from strategy through execution.
- Proven track record managing and developing teams, including direct reports and external partners or agencies.
- Strong storyteller with creative judgment and a clear point of view.
- Ability to maintain visual consistency, brand cohesion, and elevated execution.
- Highly collaborative with the ability to build trust and work across teams.
- Proficiency in using data, research, and performance learnings to drive measurable impact.
- Curiosity and creative energy with a desire to test new ideas and channels.
- Thoughtful approach to using AI and emerging tools to improve marketing workflows.
Responsibilities
- Set the strategic direction for Roo’s brand team, translating business and marketing priorities into focused brand strategies, compelling campaigns, and elevated creative direction.
- Lead integrated campaigns from audience insight and messaging through creative direction, channel planning, execution, measurement, and iteration.
- Elevate the quality, clarity, creativity, and visual consistency of Roo’s brand work across major campaigns and everyday touchpoints.
- Grow Roo’s reach across social, community, events, content, and emerging channels.
- Lead thought leadership programs, including industry reports, customer stories, executive visibility, authored content, and speaking opportunities.
- Conduct ongoing brand and audience research to track awareness, perception, and engagement.
- Lead and develop a growing brand marketing team across brand/content, social/community, and events.
- Guide the work of external partners across PR, design, web, and ads.
View Full Description & ApplyYou'll be redirected to the employer's site
