Senior Partner Marketing Manager
New
J
JobgetherB2B SaaS
Based in United StatesFull-TimeSenior
Salary$122,000 – $135,000 USD
Apply NowOpens the employer's application page
Job Details
- Experience
- 8+ years
- Required Skills
- Stakeholder managementCRMBudget management
Requirements
- 8+ years of experience in B2B SaaS marketing, with significant experience in partner, ecosystem, channel, or field marketing.
- Proven experience managing partner marketing programs that directly contribute to pipeline and revenue growth.
- Demonstrated success leading complex partner launches and multi-channel demand generation initiatives.
- Strong understanding of integrated marketing strategies, including events, lifecycle campaigns, content, digital marketing, and paid channels.
- Experience developing joint marketing plans aligned with commercial objectives and sales strategies.
- Ability to collaborate effectively with senior sales leaders, partner stakeholders, and cross-functional teams.
- Strong analytical mindset with experience defining KPIs, measuring performance, and optimizing marketing investments.
- Experience using marketing and sales technology platforms such as CRM systems, automation tools, and reporting dashboards.
- Ability to operate independently, manage ambiguity, prioritize effectively, and drive initiatives forward.
- Excellent communication, presentation, and stakeholder management skills.
Responsibilities
- Develop and execute joint go-to-market plans with strategic partners, defining objectives, audiences, messaging, channels, timelines, and success metrics.
- Own partner launch strategies, including onboarding, marketplace activation, field engagement, lifecycle campaigns, and post-launch growth initiatives.
- Build integrated marketing programs across events, content, email, digital campaigns, paid channels, social media, and partner platforms.
- Create partner enablement materials, campaign toolkits, sales resources, and activation plans to support effective co-selling motions.
- Drive internal partner engagement programs to increase awareness, adoption, and preference within partner organizations.
- Partner closely with sales, partnerships, lifecycle marketing, analytics, and regional marketing teams to ensure successful execution.
- Establish reporting frameworks, measure campaign effectiveness, and optimize programs based on performance insights.
- Manage partner marketing budgets, co-funding initiatives, event investments, and ROI reporting.
- Build repeatable partner marketing playbooks and operational processes that can scale across multiple partnerships.
View Full Description & ApplyYou'll be redirected to the employer's site
