Growth Marketing Lead, SEM
New
A
AirbnbTechnology/Marketplace
Remote Eligible. While the position is Remote Eligible, you must live in a state where Airbnb, Inc. has a registered entity., Schedule compatible with US Pacific time (PST).Full-TimeLead
Salary$160,000 — $200,000 USD
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Job Details
- Experience
- 10+ years
- Required Skills
- SQLMicrosoft Excel
Requirements
- 10+ years of relevant SEM experience at a fast-paced consumer technology company.
- Proven track record of owning a large-scale acquisition channel and managing significant annual budgets.
- Deep technical expertise in the SEM tech stack, including bidding, measurement, attribution, tracking, and feed management.
- Experience leading high-visibility cross-functional projects from strategy through execution.
- Exceptional executive communication and stakeholder management skills.
- Strong ownership mindset with the ability to thrive in ambiguity.
- Proficiency in SQL and Excel.
- Bachelor's degree in Business, Economics, Statistics, or equivalent quantitative discipline.
- Passion for adopting AI tools to improve productivity.
Responsibilities
- Lead Airbnb's global Host SEM program across major search platforms to drive efficient host acquisition and long-term supply growth.
- Develop and execute the strategic roadmap for Host SEM, aligning investment strategy and budget allocation with global and regional business priorities.
- Design, execute, and scale experiments across bidding, creatives, landing pages, audiences, and measurement to drive funnel improvements.
- Partner closely with Supply, Data Science, Engineering, Brand, Creative, and Finance teams to deliver scalable growth solutions.
- Own end-to-end reporting for the program, providing actionable insights that inform investment decisions and business performance.
- Communicate strategy, performance insights, and recommendations to business partners and leadership.
- Leverage AI, automation, and marketing technologies to improve optimization, measurement, and operational efficiency.
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