Growth Product Manager (Web Funnel & CRO)
P
Progress PartnersSaaS Technology
European Union, Ukraine, Serbia, TurkeyFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- SQLA/B testing
Requirements
- 3+ years in conversion rate optimization for web products and funnels.
- Hands-on A/B testing experience specifically with web payments and subscriptions.
- Strong understanding of traffic sources and paid acquisition such as Google Ads and Meta.
- Proven track record of hypothesis generation and shipping successful tests.
- Data-driven mindset with hands-on experience using product analytics tools like Amplitude or Mixpanel.
- Proficiency in basic statistics including sample size and significance.
- Experience collaborating with development teams.
- Strong written communication skills.
- Ability to work autonomously in a remote, asynchronous environment.
Responsibilities
- Own the web funnel including landing pages, paywalls, checkout, and subscription flows.
- Design, launch, and analyze A/B tests end-to-end from hypothesis to rollout.
- Build and maintain a hypothesis backlog, prioritizing tasks by expected impact.
- Optimize pricing, paywall, and subscription offers like trials, plans, and upsells.
- Collaborate with acquisition teams to align funnel changes with traffic sources and campaign strategy.
- Track funnel metrics such as CR, ARPU, LTV, trial-to-paid, and churn, and report on test results.
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