Product Manager, Growth
New
S
SmallsDTC Pet Food
Remote USFull-TimeMiddle
Salary$155K - $185K
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Job Details
- Required Skills
- SQLShopifyA/B testing
Requirements
- Strong track record of managing A/B testing and CRO programs.
- Understanding of marketing signals infrastructure including attribution, pixels, and event quality.
- Knowledge of e-commerce fundamentals (PDP, CLP, checkout).
- Experience working in a digitally native retail environment.
- Proven ability to execute projects with partial information in a fast-paced setting.
- Experience with subscription DTC models (nice to have).
- Fluency with Shopify (nice to have).
- Proficiency with SQL and analytics tooling such as Heap or Segment (nice to have).
- Experience with personalization or customer segmentation (nice to have).
Responsibilities
- Own the conversion funnel from first site visit through first box delivery.
- Run a high-tempo experimentation program with a prioritized backlog of A/B tests and landing page experiments.
- Partner with marketing on tracking and signals layer, including attribution, pixel quality, and MarTech tooling.
- Design personalized customer experiences based on behavioral data and customer segments.
- Shape purchasing paths, evolving beyond subscription into one-time purchase models.
- Drive high-priority platform and internal tooling projects in collaboration with engineering.
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