Director, Paid Social - B2B EXPERT
New
J
JobgetherMarketing
Remote work flexibility within the United States.Full-TimeDirector
Salary108,000 - 155,000 USD per year
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Job Details
- Experience
- 8+ years of experience in paid social marketing and at least 3 years in a client-facing marketing role.
- Required Skills
- Digital Marketing
Requirements
- 8+ years of experience in paid social marketing.
- At least 3 years in a client-facing marketing role.
- Required B2B marketing experience with a strong understanding of business-focused campaign strategies.
- Proven experience managing and developing teams, including at least 3 direct reports or team members.
- Deep expertise across paid social platforms such as Meta, TikTok, Pinterest, Snapchat, Reddit, and LinkedIn.
- Ability to communicate paid social strategies, goals, KPIs, and direct-response tactics clearly to clients and stakeholders.
- Experience auditing campaigns and providing actionable performance recommendations.
- Ability to support business pitches and represent paid social expertise in client-facing environments.
- Broad understanding of paid media channels, including search, shopping, display, mobile, native, and video.
- Experience serving as a client escalation point and improving service quality through strategic recommendations.
- Strong leadership, communication, collaboration, and problem-solving skills.
- Ability to inspire teams while maintaining a focus on performance, innovation, and client satisfaction.
Responsibilities
- Lead, mentor, and develop paid social teams through coaching, feedback, training, and career development support.
- Build strong understanding of client businesses, including market positioning, competitors, business objectives, and performance priorities.
- Lead cross-functional collaboration to deliver integrated, full-funnel, cross-channel marketing strategies.
- Serve as the strategic account leader responsible for aligning internal teams, managing expectations, and ensuring successful client outcomes.
- Maintain deep expertise across paid social platforms including Meta, TikTok, Snapchat, Pinterest, LinkedIn, Reddit, and emerging channels.
- Develop strategic recommendations on channel selection, campaign structure, audience strategy, testing approaches, and performance optimization.
- Stay current on industry trends, platform updates, and agency best practices to continuously improve campaign execution.
- Act as an escalation point for complex client challenges, helping teams resolve issues and identify effective solutions.
- Oversee major client deliverables, including executive presentations, business reviews, strategic plans, and performance recommendations.
- Support successful onboarding of new clients by establishing strong processes, strategies, and collaboration models.
- Build scalable team structures, define career paths, and identify opportunities for talent growth and succession planning.
- Contribute to business development efforts and represent paid social expertise during client pitches and strategic discussions.
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