AVP, Product Marketing
New
J
JobgetherCybersecurity
Based in the United StatesFull-TimeVp
Salary$217,500–$326,000 USD
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Job Details
- Experience
- 12+ years of experience in product marketing, with 3–5+ years of experience leading product marketing teams
- Required Skills
- Cybersecurity
Requirements
- 12+ years of experience in product marketing.
- 3–5+ years of experience leading product marketing teams or senior individual contributors.
- Deep knowledge of cybersecurity markets and enterprise technology platforms.
- Proven experience developing product messaging and positioning at product and platform levels.
- Strong track record of building and scaling product marketing strategies.
- Experience leading and coaching high-performing teams.
- Demonstrated ability to collaborate with product management, sales, and executive leadership.
- Experience managing content strategies and pipelines.
- Strong understanding of buyer needs and competitive landscapes.
- Executive presence with ability to influence decisions.
- Exceptional written and verbal communication skills.
Responsibilities
- Lead, mentor, and develop a high-performing team of product marketing professionals.
- Establish the strategic operating model for product marketing, including messaging development and execution standards.
- Own the development and evolution of product messaging, positioning, value propositions, and competitive differentiation.
- Translate product and engineering roadmaps into compelling market narratives.
- Guide the creation of buyer-focused use cases, personas, and demo narratives.
- Own the sales enablement content strategy and manage the content pipeline for demand generation.
- Build feedback loops with product, sales, and market intelligence teams.
- Influence product strategy by incorporating customer insights and competitive intelligence.
- Represent product marketing leadership in executive forums.
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