Lifecycle Marketing Assistant

W
WinonaTelemedicine
Philippines (Remote), Mexico (Remote), Argentina (Remote), Brazil (Remote), Colombia (Remote), Available until at least 2:00 PM Eastern Time (ET)Full-TimeMiddle
Salary not disclosed
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Job Details

Languages
Strong English proficiency (C2 level or equivalent)
Experience
5+ years of professional experience
Required Skills
Data AnalysisHTMLMicrosoft ExcelA/B testing

Requirements

  • 5+ years of professional experience in email marketing, CRM marketing, or marketing operations.
  • Proficiency in building HTML-based email templates and drag-and-drop email campaigns.
  • Advanced Excel skills for data analysis and reporting.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Experience conducting A/B testing.
  • Experience with digital marketing platforms such as Iterable, Salesforce, HubSpot, or similar tools.
  • Strong English proficiency (C2 level or equivalent).
  • Comfortable using AI tools, including Claude.
  • Exceptional attention to detail and ability to proofread error-free content.
  • Available to work flexible hours with availability until at least 2:00 PM Eastern Time (ET).
  • Access to a personal computer with a stable internet connection.

Responsibilities

  • Develop, implement, and manage strategic email marketing campaigns.
  • Create and manage visually appealing email templates using drag-and-drop editors and basic HTML.
  • Set up and optimize automated email flows, campaigns, and track links.
  • Monitor and manage the company's email inbox and inquiries.
  • Analyze key email marketing metrics like open rates, click-through rates, and conversions.
  • Conduct A/B testing and provide actionable insights from performance data.
  • Manage and maintain the company's customer database and related spreadsheets.
  • Utilize project management software like ClickUp to manage tasks and deadlines.
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