Digital Advertising Specialist

New
You can work from anywhere in the US.Full-TimeMiddle
Salary not disclosed
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Job Details

Experience
1-3 years
Required Skills
Data AnalysisGoogle AnalyticsMicrosoft Excel

Requirements

  • 1-3 years of real-world experience running campaigns in Google Ads, Meta or a related channel.
  • Comfortable working with data; spreadsheets and pivot tables don't intimidate you.
  • Strong written communication skills.
  • Ability to figure things out and follow through.
  • Genuine drive to grow, learn and get better at your craft.
  • Experience with Google Analytics, Tag Manager or Looker Studio is a plus.
  • Four-year degree preferred, but not required.

Responsibilities

  • Manage and optimize paid search and paid social campaigns across Google and Meta on behalf of clients.
  • Handle budgets, bidding strategies, ad targeting and creative, keeping everything running efficiently and on-spend.
  • Dig into analytics to spot trends, surface insights and continuously improve campaign performance.
  • Conduct ongoing keyword research, expansion and refinement.
  • Track, report and analyze website analytics and campaign data.
  • Stay curious about changes in the digital marketing landscape and bring ideas to the team.
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