Digital Content & Influencer Marketing Manager
New
Algeria, Argentina, Chile, Egypt, Ethiopia, Ghana, Kenya, Mexico, Panama, South Africa, Flexible – Results-DrivenContractMiddle
Salary1,000 - 2,500 USD per year
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Job Details
- Languages
- Excellent English fluency
- Required Skills
- Google WorkspaceAsana
Requirements
- Excellent English fluency, comfortable writing captions, briefs, and communicating on video.
- A strong portfolio of social media or content marketing work for consumer brands.
- High visual design competency with polished, on-brand output.
- Demonstrated experience managing influencer relationships or UGC sourcing programs.
- Full-cycle campaign experience: planning, creating, publishing, and iterating.
- Prior remote work experience with US or UK-based companies.
- Fluency with tools like Asana, ClickUp, WhatsApp, and Google Workspace.
- Experience in baby, parenting, kids, or family lifestyle content (preferred).
- D2C e-commerce or subscription brand background (preferred).
- Familiarity with US consumer sentiment and the modern parenting content landscape (preferred).
- Comfortable appearing on camera for content creation (preferred).
Responsibilities
- Create and produce short-form video and image content for Instagram that feels real and relatable to parents.
- Maintain a clear, warm, non-salesy brand voice that builds community and trust over time.
- Handle all aspects of content scheduling, captioning, thumbnail selection, and publishing.
- Build and manage an ongoing network of influencers, parent creators, and UGC contributors.
- Develop a sustainable content flywheel to ensure consistent publishing of authentic content.
- Handle outreach, coordination, content licensing, and repurposing of creator material.
- Lead Instagram as the primary growth channel, owning follower growth, engagement, and reach.
- Develop and execute a content calendar for community building and subscription conversion.
- Continuously test, learn, and optimize based on platform performance data.
- Operate as a self-directed owner within a globally distributed team.
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