Content Marketing Manager
New
P
Private Health ManagementHealthcare
Remote (U.S.)Full-TimeMiddle
Salary$80,000 — $110,000 USD
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Job Details
- Experience
- 5+ years of content experience
- Required Skills
- Content creation
Requirements
- 5+ years of content experience.
- Experience in a health benefits or healthcare organization.
- Strong writing portfolio demonstrating clear, compelling, and audience-appropriate content.
- Ability to manage multiple priorities and consistently meet deadlines.
- Experience collaborating across teams, including clinical or subject matter experts.
- Strong organizational skills with a clear approach to managing content workflows.
- Familiarity with AI and desire to utilize AI tools for efficiency.
- Background working across both consumer and B2B audiences (preferred).
- Familiarity with content design principles (preferred).
Responsibilities
- Establish clear editorial guidelines and scalable content processes.
- Build and maintain a consistent cadence of thought leadership content.
- Own and optimize the newsletter to improve engagement and conversion.
- Grow social media presence to drive awareness and inbound interest.
- Define editorial standards, voice, and timelines.
- Plan and manage a content calendar aligned to business priorities.
- Partner with marketing, clinical, and research stakeholders to produce content.
- Track and optimize performance across key channels.
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