Marketing Strategy Manager

New

Based in United States, preference for Eastern Standard Time availabilityFull-TimeManager

Salary$95,000 - $115,000 per year

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Job Details

Bachelor’s degree in Marketing, Business, Communications, or a related field.
5–8+ years of experience in marketing strategy, product marketing, growth marketing, or related roles.
Strong understanding of demand generation, digital marketing, campaign management, and performance tracking.
Proven ability to translate strategic objectives into actionable marketing programs and measurable outcomes.
Experience managing multi-channel campaigns across digital, email, content, social media, and events.
Strong knowledge of market research, competitive analysis, and positioning strategies.
Ability to develop messaging frameworks, marketing materials, and sales enablement resources.
Analytical mindset with experience using data and KPIs to optimize marketing performance.
Ability to collaborate effectively with cross-functional teams and business stakeholders.
Self-motivated, proactive, and comfortable working independently in a remote environment.

Develop and manage annual marketing plans aligned with organizational growth objectives.
Create quarterly go-to-market strategies tailored to priority industries and customer segments.
Lead vertical marketing strategies across sectors like Aviation, Education, and Industrial.
Develop and execute integrated multi-channel campaigns across digital, email, content, and social media platforms.
Own lead generation strategies and account-based marketing programs to drive pipeline growth.
Plan and execute event and trade show strategies.
Conduct market research and competitive analysis to support sales enablement.
Monitor marketing KPIs to optimize campaign performance and ROI.

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