Director Social Media Marketing

New

Fully remote work environmentFull-TimeDirector

Salary$140,000-$160,000 base depending on level of experience, as well as bonus eligibility

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Job Details

6+ years of experience leading social strategy and managing owned channels for a consumer brand (beauty, fashion, lifestyle, or CPG preferred)
Proven experience working at a brand recognized for strong social storytelling and cultural relevance
Native proficiency in TikTok and Instagram with an understanding of evolving platform behavior
Experience building social strategies and reporting frameworks from scratch
Hands-on experience aligning organic and paid social teams
Demonstrated ability to write effective creative briefs
Proven experience managing agencies and external partners
Strong collaborative skills with the ability to work effectively alongside creative leadership
Proven ability to translate data and insights into actionable business recommendations
Proactive, curious, and collaborative mindset with a focus on online culture

Own and evolve Starface’s social media and platform strategy across TikTok, Instagram, YouTube, and emerging platforms
Lead the social content calendar and ensure content aligns with strategic goals
Develop actionable creative briefs to guide and inspire high-quality creative output
Partner with creative leadership to ensure strategy enhances the creative process
Define and refine platform-specific playbooks, KPIs, benchmarks, and reporting frameworks
Monitor performance, translate insights into recommendations, and drive improvement
Align organic and paid social efforts through consistent sharing of learnings and collaboration
Manage external agency partners to ensure high-quality strategic output and execution
Lead, mentor, and support two direct reports while elevating the social function

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