Senior Strategist, Paid Social
C
Code3Integrated marketing agency
Anywhere in the United States, East Coast hours preferredFull-TimeSenior
Salary$88,000 - $98,000 base salary range; position also offers a bonus based on company and client success.
Apply NowOpens the employer's application page
Job Details
- Experience
- 4+ years
- Required Skills
- Data AnalysisMicrosoft ExcelDigital Marketing
Requirements
- 4+ years of experience managing paid social campaigns, including hands-on buying within platform UIs.
- Experience developing full funnel media strategies for eCommerce or consumer brands.
- Deep expertise across at least four major paid social platforms (e.g., Meta, TikTok, YouTube, Pinterest, Reddit, Snapchat, LinkedIn).
- Strong understanding of creative best practices and ability to use performance data to inform creative strategy.
- Awareness of consumer, retail, and cultural trends.
- Strong analytical skills with the ability to synthesize complex data into clear business recommendations.
- Excellent presentation and client communication skills.
- Advanced Excel skills (pivot tables required).
- Digital marketing certifications (e.g., Meta Blueprint, TikTok Media Buying, Google Analytics) are a plus.
Responsibilities
- Own day-to-day paid social strategy across key accounts, including planning, testing, optimizations, forecasting, and reporting.
- Develop full funnel media strategies that balance brand building and performance, aligning investment to business objectives and customer behavior.
- Analyze campaign performance across platforms and translate insights into clear, actionable recommendations that improve business outcomes.
- Partner closely with creative teams and clients to shape creative strategy, identifying winning concepts, testing opportunities, and optimization recommendations through performance data.
- Understand consumer trends, cultural moments, and platform behaviors to help brands show up in relevant and authentic ways.
- Collaborate with internal teams and platform partners to bring innovative ideas to clients, including alpha/beta opportunities, new measurement solutions, and emerging platform capabilities.
- Stay ahead of platform updates, retail and eCommerce trends, and competitive activity to identify opportunities before they become best practice.
- Lead the creation of clear, compelling storytelling through presentations, POVs, and executive-ready performance summaries.
- Mentor junior team members and help elevate strategic thinking and execution across the team.
View Full Description & ApplyYou'll be redirected to the employer's site
