Social Media Manager
D
DigitalInsurance
New York, New York, United States. Boston, Massachusetts, United States. Miami, Florida, United States. Pennsylvania, United States, ESTPart-TimeMiddle
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Required Skills
- Graphic Design
Requirements
- Proven experience building and growing TikTok and Instagram accounts with a portfolio and clear results.
- Strong short-form video skills including ideation, filming direction, and editing.
- Solid graphic design, caption, and copywriting ability.
- Track record building personal or founder-led brands, including rebrands.
- Strong eye for premium, aspirational aesthetics that feel curated.
- Ability to make complex educational topics simple and engaging.
- Focus on organic, community-led growth rather than paid tactics.
- Flexible, proactive, and collaborative approach.
- Ability to work in EST working hours.
Responsibilities
- Develop and lead an end-to-end social media strategy for TikTok and Instagram from the ground up.
- Define content pillars, positioning, and a consistent posting cadence.
- Produce and edit end-to-end short-form content including Reels, TikToks, Shorts, graphics, and captions.
- Lead a personal rebrand to establish a premium, education-first identity.
- Create accessible, non-salesy educational content regarding life insurance and generational wealth.
- Grow accounts organically to drive community engagement and inbound referral interest.
- Track performance metrics and refine strategy based on engagement data.
View Full Description & ApplyYou'll be redirected to the employer's site
