Social Media Manager & Content Creator
D
DigitalLife Insurance
Philippines, EST working hoursPart-Time
Salary not disclosed
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Job Details
- Required Skills
- Graphic DesignContent creation
Requirements
- Proven experience building and growing TikTok and Instagram accounts, with a portfolio and clear results.
- Strong short-form video skills across ideation, filming direction, and editing.
- Solid graphic design, caption, and copywriting ability.
- A track record building personal or founder-led brands, including rebrands.
- A strong eye for premium, aspirational aesthetics that feel curated rather than mass-market or corporate.
- Ability to make educational or complex topics simple and engaging.
- Focus on organic, community and referral-led growth rather than paid or ads-led tactics.
- Flexible, proactive, and collaborative, able to take direction and run with it without being rigid.
- Ability to work during EST hours.
Responsibilities
- Develop and lead an end-to-end social media strategy for TikTok and Instagram.
- Define content pillars, positioning, and a consistent posting cadence.
- Turn the client's ideas into polished short-form content.
- Produce and edit content end to end, including Reels, TikTok, Shorts, and short-form videos, graphics, captions, and copy.
- Lead the personal rebrand and establish a cohesive, premium, education-first identity.
- Create content that educates audiences on life insurance, family protection, and generational wealth in an accessible, non-salesy way.
- Grow the accounts organically to drive inbound interest, community, and referrals.
- Track engagement, report on performance, and continuously refine the approach.
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