Senior Marketing Operations Manager
New
Based in the United StatesFull-TimeSenior
Salary$135,000–$156,000 USD
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Job Details
- Experience
- 7–10 years
- Required Skills
- SalesforceCRMData analyticsHubSpot
Requirements
- 7–10 years of experience in Marketing Operations within high-growth B2B SaaS or enterprise technology organizations.
- Strong expertise in marketing automation and CRM systems such as HubSpot and Salesforce, along with attribution and analytics tools.
- Deep understanding of account-based marketing, lifecycle management, funnel optimization, and revenue operations principles.
- Proven ability to translate complex datasets into executive-level insights that drive strategic decisions.
- Experience operating in enterprise sales environments with long, complex buying cycles and multi-stakeholder journeys.
- Strong cross-functional collaboration skills, with experience partnering across Marketing, Sales, RevOps, and executive leadership teams.
- Demonstrated ability to design scalable processes and improve operational efficiency in fast-paced environments.
- Experience leveraging AI and automation to enhance marketing operations is highly desirable.
- Familiarity with cybersecurity or highly technical B2B SaaS environments is a strong plus.
Responsibilities
- Own the end-to-end marketing operations strategy, infrastructure, and operating model supporting global demand generation, ABM, partner marketing, and pipeline creation.
- Act as a strategic partner to marketing leadership, driving excellence in systems, automation, analytics, and operational execution.
- Build and maintain a unified marketing intelligence framework including dashboards, attribution models, funnel reporting, ROI analysis, and executive-level performance insights.
- Optimize the revenue funnel by improving lead management, scoring, routing, lifecycle design, and handoff processes to increase pipeline quality and velocity.
- Lead marketing technology management, including CRM and automation platforms, ABM tools, attribution systems, and data enrichment integrations.
- Oversee global campaign operations, ensuring high-quality execution across segmentation, nurturing, tracking, QA, and performance optimization.
- Drive continuous improvement in marketing processes, scalability, and cross-functional alignment with Sales, Revenue Operations, Finance, and IT.
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