Marketing Design & Ad Specialist
New
Based in United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- At least 3 years
- Required Skills
- Data AnalysisGraphic DesignDigital Marketing
Requirements
- Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
- At least 3 years of experience in digital marketing, content creation, and social media or paid media management.
- Hands-on experience managing paid campaigns across Meta, Google, and TikTok advertising platforms.
- Strong graphic design skills with the ability to produce both static visuals and video-based creative content.
- Solid understanding of performance marketing principles and data-driven campaign optimization.
- Ability to balance creativity with analytical thinking to improve marketing effectiveness.
- Excellent communication, organization, and time management skills in a remote work environment.
- Experience working with consumer brands, e-commerce, or CPG products is highly valued.
Responsibilities
- Design high-quality static and video creatives for paid advertising and organic social media across platforms such as Meta, Google, and TikTok.
- Develop and adapt visual assets for digital campaigns, ensuring alignment with brand identity and performance marketing goals.
- Launch, monitor, and optimize paid advertising campaigns across Meta Ads, Google Ads, and TikTok Ads to improve engagement and conversion performance.
- Continuously test and iterate on creative concepts, using performance data to refine messaging, visuals, and audience targeting strategies.
- Support the creation of marketing materials including presentations, sales collateral, and product listings for digital channels.
- Analyze campaign performance metrics and provide actionable insights to improve ROI, audience reach, and conversion rates.
- Collaborate closely with internal team members to define priorities, budgets, and creative direction for ongoing campaigns.
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