Content Marketing Specialist

New
RemoteFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
3 years of content marketing and SEO experience
Required Skills
Project ManagementGoogle AnalyticsSEOHubSpotSEMrush

Requirements

  • 3 years of content marketing and SEO experience, preferably in B2B SaaS, logistics, supply chain, or technology.
  • Proven SEO expertise with a track record of driving organic traffic growth.
  • Experience managing freelance writers, agencies, or external content creators.
  • Strong project management skills capable of overseeing 20-25+ content projects simultaneously.
  • Ability to translate complex technical topics into clear, detailed content briefs.
  • Deep understanding of keyword research, on-page optimization, and internal linking strategies.
  • Excellent editing skills with attention to clarity, accuracy, and brand voice.
  • Self-starter mindset with the ability to work independently with minimal supervision.
  • Proficiency with SEMrush, Google Analytics, HubSpot (or similar CMS), and Google Search Console.
  • Portfolio or work samples demonstrating briefs, managed/edited content, or SEO results.

Responsibilities

  • Manage production of 20-25 SEO-optimized articles per month by coordinating with freelance writers.
  • Conduct comprehensive keyword research to identify content opportunities and create detailed content briefs.
  • Develop detailed outlines including keyword targets, article structure, and internal linking requirements.
  • Assign tasks to freelance writers, track progress, provide feedback, and maintain a writer roster.
  • Edit content from freelancers for accuracy, clarity, brand voice, and SEO best practices.
  • Optimize content for search engines including meta descriptions, header structure, and image alt text.
  • Format and publish content in the CMS and perform final quality assurance.
  • Monitor content performance metrics such as traffic, rankings, and conversions.
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