Paid Media Manager – Performance Marketing

New
H
Hire HangarPerformance Marketing
Honduras - Tegucigalpa, Chile - Santiago, South Africa - Johannesburg, Peru - Lima, Argentina - Buenos Aires, Panama - Panama City, South Africa - Cape Town, LATAM or Europe preferred, US Time Zones (EST–PST)ContractMiddle
Salary1,500 - 2,000 USD per month
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Job Details

Languages
Strong written and spoken English
Required Skills
Google WorkspaceSlack

Requirements

  • Demonstrated hands-on paid media experience with proven ownership of Meta Ads campaigns
  • Proven track record of driving new customer acquisition with measurable improvements in CAC and ROAS
  • Strong experimental mindset with experience designing, running, and documenting structured ad tests
  • Proficiency in Google Ads including Search, Display, and Performance Max
  • Experience with attribution tools such as Triple Whale, Northbeam, or similar platforms
  • Advanced proficiency in GA4, Google Tag Manager, and performance reporting tools
  • Ability to identify and resolve discrepancies between platform data and back-end sales data
  • Highly organised, self-directed, and comfortable operating in a lean, remote team environment
  • Strong written and spoken English with a clear, professional communication style
  • Prior remote work experience, fluent with remote collaboration tools, ideally with US or UK-based companies

Responsibilities

  • Own and manage paid media campaigns across Meta Ads, Google Ads, and additional channels including Snapchat and YouTube
  • Monitor daily campaign performance and implement optimisations including bid strategy adjustments, audience refinements, budget reallocations, and creative testing
  • Design and execute structured A/B testing frameworks across creatives, audiences, and landing pages to continuously improve CAC and new customer ROAS
  • Analyse and reconcile in-platform data against back-end sales data to ensure attribution accuracy and reporting integrity
  • Collaborate with the creative team to brief, request, and evaluate ad creatives based on performance data
  • Rebuild and scale Google Ads Search campaigns and support Merchant Center approval for Shopping ads
  • Work closely with the data team to maintain and improve performance dashboards and reporting infrastructure
  • Navigate platform compliance requirements specific to the industry, ensuring all campaigns adhere to policy restrictions
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1,500 - 2,000 USD per month
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