Senior Marketing Manager - Lifecycle & Campaigns
A
Aristo SourcingE-commerce DTC
Philippines, US Central Time - non-negotiableFull-TimeManager
Salary$1,600-$2,500 USD/month (loaded)
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Job Details
- Languages
- Strong written English
- Experience
- 4-6 years of marketing experience
- Required Skills
- A/B testing
Requirements
- 4-6 years of marketing experience, with at least one role held for 1.5+ years.
- Brand-side DTC or e-commerce experience.
- Proven experience building Klaviyo flows from scratch.
- Campaign management experience beyond copy and design.
- Strong written English proficiency.
- Availability during U.S. Central Time business hours.
- Experience growing small lists (<25K subscribers) inside Klaviyo.
- Comfort discussing RPR as a core metric.
- Exposure to tactical paid testing ($300–$1K budgets).
- Familiarity with AI workflows (Claude, ChatGPT, Notion AI).
- Startup or small-company experience.
Responsibilities
- Build and manage Klaviyo flows including triggers, conditional logic, segments, and A/B tests.
- Execute email and SMS campaigns while maintaining a structured marketing calendar.
- Monitor performance metrics with a primary focus on Revenue per Recipient (RPR).
- Grow and optimize subscriber lists, with a focus on lists under 25k.
- Collaborate with leadership on creative direction and ensure timely execution.
- Run small-budget tactical paid tests on Meta and Google with disciplined test design.
- Document and iterate workflows, incorporating AI tools where appropriate.
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