Enterprise Marketing Manager
New
USFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 7+ years
- Required Skills
- Stakeholder managementCRMGenerative AI
Requirements
- 7+ years of experience in enterprise marketing, Account-Based Marketing (ABM), or strategic B2B marketing roles.
- Proven experience working closely with enterprise sales teams in a revenue-driven environment with complex, multi-stakeholder deal cycles.
- Strong track record of designing and executing end-to-end ABM strategies and personalized campaigns targeting enterprise accounts.
- Deep understanding of B2B enterprise sales cycles, buying committees, and decision-making dynamics.
- Experience collaborating across global or multi-regional teams in fast-paced, scaling organizations.
- Strong communication, facilitation, and stakeholder management skills with the ability to lead workshops and cross-functional initiatives.
- Hands-on experience using CRM systems, ABM platforms such as 6sense, and modern marketing tools, with comfort leveraging Generative AI to enhance productivity and campaign execution.
Responsibilities
- Develop and execute enterprise-level account-based marketing strategies aligned with sales priorities, identifying key stakeholders, decision-makers, and influencers within complex buying committees.
- Design and manage 1:1 and 1:few ABM campaigns across strategic enterprise accounts, ensuring personalized, high-impact messaging and multi-channel execution.
- Partner closely with Enterprise Sales, Product Marketing, Demand Generation, and Content teams to translate account strategies into scalable, executable marketing programs.
- Plan and support executive-level events, workshops, and engagement initiatives that strengthen relationships and accelerate deal progression.
- Drive pipeline generation, deal acceleration, and account engagement through targeted campaigns and coordinated sales-marketing execution.
- Lead competitive displacement and switching campaigns to position offerings effectively within enterprise accounts.
- Define, track, and analyze KPIs across campaigns, using performance insights to optimize strategy and improve marketing effectiveness.
- Ensure consistent execution across regions by acting as a bridge between global teams and maintaining alignment on account-level strategy.
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