Paid Social & Creator Senior Manager
New
Based in the United StatesFull-TimeManager
Salary$123,200 to $140,000 annually
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Job Details
- Experience
- 5–8 years
- Required Skills
- Data Analysis
Requirements
- 5–8 years of hands-on paid media experience with deep expertise in Meta platforms.
- Proven track record scaling customer acquisition through performance marketing.
- Experience managing paid influencer and creator campaigns, including whitelisting.
- Strong analytical expertise in metrics such as CPA, CPC, CTR, and ROAS.
- Demonstrated ability to design and execute structured experimentation programs.
- Experience partnering with creative teams and content creators.
- Strong project management and organizational skills.
- Familiarity with GA4, mobile measurement partners, and tracking solutions.
- Bachelor’s degree preferred.
- Strong awareness of current social media trends and emerging platform opportunities.
Responsibilities
- Execute paid social acquisition strategies across Meta and emerging platforms to meet performance goals.
- Manage end-to-end paid creator and influencer initiatives from sourcing to optimization.
- Drive acquisition growth via creative-led media buying and continuous experimentation.
- Collaborate with creative teams to translate campaign insights into high-performing content strategies.
- Develop and maintain structured experimentation roadmaps to improve performance.
- Partner with lifecycle, finance, and operations teams to optimize acquisition, tracking, and attribution.
- Forecast and manage budgets in alignment with leadership goals.
- Evaluate and onboard new marketing technologies and creator marketplaces.
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