- Define and drive design vision for major product domains or company-wide initiatives
- Partner with executive-level stakeholders to align design strategy with business goals and long-term roadmap
- Lead the most complex, high-impact design challenges across Weedmaps’ ecosystem
- Anticipate future user and business needs, proactively shaping solutions and strategy
- Establish and evolve design frameworks, principles, and standards used across teams
- Provide strategic mentorship to Staff and Senior Designers, helping grow design leadership capability
- Influence cross-functional teams through storytelling, data, and compelling design narratives
- Ensure design quality, consistency, and accessibility across all Weedmaps products
- Represent design in high-level planning, prioritization, and decision-making forums