- Define a roadmap that achieves a world-class personalization strategy
- Partner with ML and AI teams to build and scale personalization capabilities
- Translate business goals and customer needs into a logically sequenced and optimized product roadmap
- Maintain and prioritize a backlog
- Lead a cross-functional team to implement the personalization vision
- Monitor adoption, engagement, and revenue impact of personalization features
- Collaborate with product, program, and engineering leaders across the organization
- Oversee enterprise-level product planning
- Write complete and detail-oriented product requirements documents
- Engage with customers and serve as the voice of the customer internally