Marketing Automation / Lifecycle Marketing Specialist
United States, 3:30 PM – 1:30 AM (US Business Hours, EST)Full-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 5+ Years of Relevant Experience
- Required Skills
- SQL
Requirements
- 5+ years of relevant experience
- Strong hands-on experience with Braze
- Advanced SQL skills (joins, CTEs, window functions)
- Experience with Hightouch or similar reverse ETL tools
- Solid experience with Liquid templating
- Understanding of event-driven architecture
- Ability to collaborate across cross-functional teams
Responsibilities
- Build, optimize, and scale lifecycle marketing campaigns
- Collaborate with marketing, product, and data teams
- Execute data-driven campaigns in Braze
- Troubleshoot and resolve data discrepancies across systems
- Implement complex segmentation logic
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