Senior Marketing Events Manager
New
V
Vermont Information ProcessingSaaS / Beverage
Remote-United StatesFull-TimeSenior
Salary70,000 - 100,000 USD per year
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Job Details
- Experience
- 6+ years
- Required Skills
- Project ManagementBudget managementHubSpot
Requirements
- 6+ years of B2B events experience
- Demonstrable pipeline and revenue outcomes
- Experience managing large-scale owned events (500+ attendees) and multi-city roadshow programs
- Strong project management skills
- Proven track record of aligning events strategy to sales and revenue goals
- Proven pre, during, and post event playbook creation
- Experience with event technology platforms (Cvent, EventMobi, or similar)
- Budget management experience
- Proficient in Hubspot
- Willingness to use AI-tools
- Strong executive presence and communication skills
Responsibilities
- Own end-to-end strategy, planning, and execution for VIP's annual Summit, roadshows, and large and small beverage industry events
- Build a repeatable events program and processes focused on clear pipeline attribution
- Partner with sales to align event targeting to key accounts and active pipeline
- Manage vendor relationships, venue contracts, AV, catering, and all event logistics
- Develop pre-event demand gen campaigns in partnership with the demand gen manager
- Own VIP's presence at major industry conferences including booth strategy, sponsorships, and speaking opportunities
- Build VIP Summit 2027 from the ground up as a flagship customer retention and expansion event
- Utilize VIP-approved AI tools to drive efficiency
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