Senior Digital Marketing Manager
New
Based in the United StatesFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 8+ years
- Required Skills
- Data AnalysisGoogle AnalyticsSEO
Requirements
- 8+ years of experience in digital marketing, preferably within agency or multi-client environments.
- Proven experience leading large-scale, multi-channel digital marketing strategies across SEO, paid media, analytics, and content ecosystems.
- Strong leadership experience managing and developing high-performing marketing teams.
- Expertise in digital analytics tools such as Google Analytics, Google Tag Manager, and related platforms.
- Deep understanding of SEO, paid search, paid social, programmatic advertising, and performance marketing strategies.
- Strong business acumen with the ability to connect marketing performance to revenue and business outcomes.
- Excellent communication and presentation skills, with confidence engaging executive-level stakeholders and clients.
- Strong strategic thinking, problem-solving abilities, and comfort working in fast-paced, evolving environments.
- Bachelor’s degree in marketing, business, communications, or a related field preferred.
Responsibilities
- Lead the development and execution of comprehensive digital marketing strategies across multiple channels, ensuring alignment with client goals and measurable business outcomes.
- Develop and present strategic roadmaps, performance insights, and optimization recommendations to executive stakeholders and clients.
- Analyze digital performance data, user behavior, and attribution models to identify opportunities for growth and channel optimization.
- Oversee and mentor a team of digital marketing specialists, defining best practices and elevating overall execution quality across campaigns.
- Drive innovation by integrating emerging digital marketing trends, tools, and technologies into scalable solutions and service offerings.
- Collaborate with cross-functional teams including content, design, development, and analytics to ensure integrated and effective campaign delivery.
- Serve as the digital marketing lead on complex, multi-stakeholder initiatives, ensuring alignment, execution quality, and continuous improvement.
- Represent the digital marketing function in client meetings, workshops, and industry-facing engagements, including thought leadership opportunities.
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