Organic Marketing Manager
New
Y
Yellow Social InteractiveSocial Gaming
Gibraltar. Malta. BulgariaFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- SEOWordPressPrompt Engineering
Requirements
- 3+ years experience in SEO, ASO and content optimisation.
- Familiarity with traditional keyword research tools.
- Experience with AI content optimization tools, LLM behavior tracking and prompt engineering principles.
- Strong understanding of SEO best practices and organic growth strategies.
- Experience with modern CMS platforms (e.g., WordPress, headless CMS).
- Experience with app store consoles.
- Strong analytical, problem-solving and organisational skills.
- Experience within the gaming industry is highly preferred.
Responsibilities
- Develop and execute an organic growth strategy across web and app properties.
- Support on-page optimisation including metadata, internal linking and content structure.
- Coordinate website optimisation initiatives and technical SEO recommendations.
- Drive progressive change with AIO-focused ideas and delivery.
- Manage the US multi-state strategy using localisation tactics.
- Support website and app content updates across CMS platforms.
- Monitor SEO, ASO and AIO performance metrics.
- Analyse competitor activity and ranking changes.
- Work closely with analytics teams to support performance tracking.
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