Senior Field Marketing Manager
New
H
Horizon3 AICybersecurity
US, RemoteFull-TimeSenior
Salary149,850 - 185,000 USD per year
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Job Details
- Experience
- 6-9 years of B2B field marketing experience
- Required Skills
- Project ManagementCybersecuritySalesforceHubSpot
Requirements
- 6-9 years of B2B field marketing experience, with meaningful time in a senior or lead capacity.
- Demonstrated ability to build repeatable field program frameworks.
- Strong project management skills, comfortable running multiple programs simultaneously.
- Ability to influence and align cross-functional stakeholders.
- Working knowledge of Salesforce for campaign tracking and pipeline reporting.
- Familiarity with marketing automation platforms (Pardot, HubSpot, or equivalent).
- Direct experience owning customer-facing programs such as CAB meetings, user groups, or customer roadshows at a senior level.
- Willingness to travel up to ~30% for event execution and customer programs.
Responsibilities
- Plan, execute, and measure regional field programs including hosted executive dinners, third-party conferences, customer roadshows, user group events, and account-specific activations.
- Manage event logistics end to end: venue sourcing, vendor coordination, attendee recruitment, on-site execution, and follow-up.
- Own CPO targets for every program and report performance against them in a structured post-event review.
- Partner with marketing ops to ensure all field activity is properly tracked in Salesforce.
- Co-design the annual customer field program calendar with the Sr. Director of Customer Marketing.
- Own end-to-end execution of CAB meetings.
- Track customer program outcomes including attendance, engagement, expansion pipeline influenced, and NPS signals.
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