Chief Marketing Officer
New
R
RescaleE-commerce
United States. United Kingdom. Germany. Belarus. Bulgaria. HungaryFull-TimeManager
Salary8,000 - 10,000 USD per month
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Job Details
- Experience
- 5+ years
- Required Skills
- Data analytics
Requirements
- 5+ years of experience in performance marketing
- At least 2 years in a leadership role
- Extensive media buying experience with $500K+/month ad spend
- Extensive CRO experience
- Proven ability to build unified marketing strategies
- Strong analytical skills
- Experience in e-commerce, DTC, or high-growth consumer brands
- Background in both paid social (Meta, TikTok) and other channels (Google, Pinterest, native)
- Experience scaling a brand from 7-figures to 8-figures or beyond
- Experience with advertorial funnels and direct response marketing
Responsibilities
- Develop and execute overall marketing strategy across all brands.
- Identify high-leverage growth and profitability opportunities.
- Build strategic roadmaps aligning media buying, CRO, and creative.
- Lead and mentor the media buying and CRO teams.
- Optimize funnels, including advertorials, sales pages, and checkout.
- Build dashboards and reporting systems for leadership.
- Manage and develop media buyers, CRO specialists, and support roles.
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