Senior Social Media Advertising Strategist
New
As a remote-first company, you’ll have the ability to work from anywhere in the US... we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.Full-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 2+ years
- Required Skills
- Data AnalysisAccount Management
Requirements
- 2+ years experience at a performance/digital marketing agency with B2B clients
- Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
- Understanding of LinkedIn Ad Units (conversation ads, document ads, CTV)
- Proficiency in LinkedIn Campaign Manager, Zoominfo, and 6Sense
- Understanding of keyword research, ad copywriting, bid management, and campaign optimization
- Ability to analyze data using Google Analytics, GA4, or Excel
- Experience with audience segmentation by tier and job title
- Proven success with mid-market or enterprise accounts
Responsibilities
- Oversee and lead a collection of Social Media accounts
- Serve as direct support to client contacts
- Weekly communication with vendors and operational partners
- Build strategies for clients each quarter
- Create, maintain, and optimize budgets for paid media campaigns
- Confirm lead routing is accurate within a CRM
- Execute and optimize LinkedIn advertising campaigns including copywriting and targeting
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