Senior Paid Social Media Buyer
New
H
HuzzleDigital Marketing
United States. United Kingdom. Canada. Spain, EST/CSTFull-TimeSenior
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisLead Generation
Requirements
- Proven experience managing $30k–$100k+ in monthly Meta ad spend across multiple accounts.
- Direct experience in home services, home improvement, or contractor verticals.
- Deep understanding of high-ticket, considered-purchase sales cycles and lead quality optimization.
- Track record of scaling Meta campaigns profitably with a structured testing methodology.
- Ability to lead client calls independently and handle difficult performance conversations with confidence.
- Strong analytical skills with the ability to translate complex data into concise executive summaries.
- Mentorship experience or a background in reviewing the work of junior media buyers.
- Availability for significant overlap with EST/CST business hours.
- Experience specifically within the insulation or HVAC niche.
- Advanced knowledge of CRM integration and lead-tracking attribution.
- Background in copywriting or creative direction for direct-response video ads.
Responsibilities
- Manage and optimize Meta ad campaigns for a portfolio of approximately 10 active client accounts.
- Build, test, and iterate on lead gen funnels, VSLs, and booked call systems to ensure maximum conversion.
- Own the client relationship directly, leading weekly reporting calls and providing clear, actionable insights.
- Collaborate with the founder to develop high-converting ad creative, hooks, and messaging.
- Monitor budgets, pacing, and delivery to ensure optimal ROI and funnel economics.
- Systematize and document your processes to facilitate the onboarding of junior support as your portfolio grows.
- Proactively identify underperforming metrics and implement creative solutions without the need for hand-holding.
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