Content Manager, Demand Generation
R
ReversingLabsCybersecurity
Workable locations: United StatesFull-TimeManager
Salary119,000 - 129,000 USD per year
Apply NowOpens the employer's application page
Job Details
- Experience
- 3-6 years
- Required Skills
- Project ManagementSEO
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- 3-6 years of experience in content marketing for B2B SaaS or technology companies.
- Proven track record of developing and executing successful content marketing strategies.
- Strong writing and editing skills.
- Experience with AI content tools (Jasper, ChatGPT, Claude, Gemini).
- Experience with SEO optimization and SEO tools.
- Knowledge of social media platforms and content management.
- Understanding of marketing analytics.
- Excellent project management and organizational skills.
- Ability to work collaboratively in a fast-paced environment.
Responsibilities
- Develop and execute a comprehensive strategy for content marketing aligned with demand generation goals.
- Manage a content calendar for consistent delivery of content including webinars, emails, podcasts, blogs, reports, and social media.
- Act as a liaison between product marketing and demand generation to align content with campaign themes.
- Work with the SEO/AEO team to create and optimize content for organic traffic and SERP rankings.
- Coordinate with external content contributors and agencies.
- Create and curate social media content and engage with the community.
- Monitor content performance metrics and apply data insights to drive strategy.
- Collaborate with cross-functional teams to ensure brand and messaging alignment.
View Full Description & ApplyYou'll be redirected to the employer's site
