B2B Social Media Marketing Manager

New
This role will be based remotely in the EMEA region.Full-TimeMiddle
Salary not disclosed
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Job Details

Required Skills
A/B testing

Requirements

  • Experience managing social media platforms for tech brands
  • Hands-on knowledge of social media management and web analytics tools
  • Proficiency with at least four social media platforms
  • Analytical eye for content performance
  • Experience with educational content funnels
  • Experience using video as a core social media marketing asset
  • Interpersonal skills for cross-functional collaboration
  • Excellent verbal and written communication skills
  • Ability to prioritize and meet deadlines
  • Willingness to travel up to 4 times a year

Responsibilities

  • Create, schedule and publish content and campaigns across multiple social media channels
  • Deliver regular analysis and reporting on social media metrics, content performance and campaigns results
  • Support the growth and nurturing of Canonical’s social media audiences
  • Develop copywriting and asset creation that aligns with brand personality
  • Execute A/B and multivariate growth tests
  • Focus on platform and community moderation and direct audience engagement
  • Create awareness on integrated campaigns, product launches, webinar series and industry announcements
  • Package Canonical’s product offerings and educational material creatively
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