Demand Generation Manager
New
We are looking for candidates based in the U.S. (remote), Eastern Time ZoneFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- SalesforceDigital MarketingHubSpot
Requirements
- 3+ years of experience in B2B SaaS demand generation or digital marketing.
- Proven track record of pipeline results in ABM or enterprise account programs.
- Strategic thinker capable of hands-on execution.
- Experience reviewing call recordings and extracting insights.
- Hands-on experience with HubSpot and Salesforce.
- Familiarity with Gong or similar conversation intelligence platform.
- Strong communication skills for cross-functional collaboration.
- Fully remote-ready with a self-directed working style.
- Experience in financial services or data-driven B2B environments preferred.
Responsibilities
- Design and execute tiered ABM programs (1:few and 1:1) targeting 50–100 priority financial services accounts.
- Build quarterly campaign plans driven by intent signals and account data from HubSpot and Salesforce.
- Define success metrics and develop campaigns-in-a-box for sales handoff.
- Brief and guide the creation of landing pages, email sequences, and webinars.
- Configure segments and workflows.
- Build dashboards to track ABM engagement, meetings booked, and pipeline influence.
- Deliver clear reporting on program ROI.
- Develop pitch decks and email sequences using Gong insights.
- Support customer marketing for at-risk and expansion accounts.
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