Senior Director, Data Strategy
New
United StatesFull-TimeDirector
Salary170,000 - 195,000 USD per year
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Job Details
- Experience
- 12+ years
- Required Skills
- LeadershipDigital Marketing
Requirements
- 12+ years of experience in data strategy, analytics, or digital marketing measurement roles.
- Proven experience leading and scaling teams, including management of managers and senior individual contributors.
- Deep expertise in digital measurement ecosystems (MMM, MTA, incrementality testing, behavioral tracking, etc.).
- Strong background in marketing technology and enterprise analytics implementation.
- Excellent ability to translate complex technical concepts into clear insights for executive and C-suite stakeholders.
- Strong client-facing consulting experience, ideally within agencies or enterprise environments.
- Advanced analytical, problem-solving, and strategic thinking skills.
- Proficiency with executive tools such as Excel/Google Sheets and Google Slides.
- Strong communication, leadership, and cross-functional collaboration skills.
Responsibilities
- Lead and scale the Data Strategy function, managing managers and multidisciplinary teams delivering enterprise client solutions.
- Define and execute advanced data measurement and analytics strategies, including MMM, MTA, incrementality, and customer insights frameworks.
- Oversee client engagements end-to-end, including problem definition, solution architecture, and delivery of data-driven recommendations.
- Partner with cross-functional leaders across strategy, analytics, engineering, and product to build scalable measurement solutions.
- Drive innovation by developing new methodologies, tools, and repeatable frameworks for digital measurement.
- Act as an escalation point for complex client challenges requiring advanced analytical and strategic problem-solving.
- Support business growth through participation in pitches, consulting on MarTech ecosystems, and shaping value propositions.
- Establish internal standards, best practices, and enablement programs to elevate data strategy capabilities across teams.
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