Digital Marketing Manager

New
C
Creative ChaosDigital Marketing
Lahore, Punjab, Pakistan. Islamabad, Islamabad Capital Territory, Pakistan. Karachi, Sindh, PakistanFull-TimeManager
Salary not disclosed
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Job Details

Experience
Minimum of 5 years of proven experience in digital marketing, with at least 2 years in a managerial role
Required Skills
Google AnalyticsSEODigital MarketingHubSpotSEMrush

Requirements

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; Master’s degree preferred.
  • Minimum of 5 years of proven experience in digital marketing.
  • At least 2 years in a managerial role.
  • Strong expertise in paid media, SEO, SEM, email marketing, and content marketing.
  • Proficiency with Google Ads, Facebook Ads Manager, Google Analytics, HubSpot, and SEMrush.
  • Demonstrated experience managing budgets, campaigns, and teams.
  • Excellent leadership, communication, and project management skills.
  • Ability to interpret data and drive strategic decisions based on analytics.
  • Experience working in B2B technology, SaaS, or service-based industries is preferred.

Responsibilities

  • Develop and implement end-to-end digital marketing strategies that align with business goals.
  • Manage and optimize campaigns across paid media platforms including Google Ads, Facebook, LinkedIn, and programmatic advertising.
  • Lead the SEO and SEM initiatives to improve organic search visibility and increase traffic.
  • Oversee email marketing campaigns and marketing automation to boost engagement and conversion rates.
  • Plan and manage content marketing efforts including collaborations with content creators and designers.
  • Analyze campaign performance using analytics tools (Google Analytics, HubSpot, etc.) and provide actionable insights.
  • Manage digital marketing budgets and allocate resources effectively for maximum ROI.
  • Lead, mentor, and support a digital marketing team to meet performance objectives.
  • Stay updated on the latest trends and technologies in digital marketing.
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