DACH Growth Campaign Manager
New
EuropeFull-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- English and German
- Experience
- Minimum 3 years
- Required Skills
- BlockchainData AnalysisDigital MarketingA/B testing
Requirements
- Minimum 3 years of experience in digital marketing, growth, or campaign management.
- Analytical and data-driven mindset.
- Experience in user behavior analysis and retention strategies.
- Proven experience executing lifecycle and acquisition campaigns.
- Knowledge of segmentation and automation.
- Experience with A/B testing and funnel optimization.
- Fluency in English and German.
- Genuine interest in cryptocurrencies, blockchain, and fintech.
- Ability to work independently and collaboratively.
Responsibilities
- Plan, execute, and optimize marketing campaigns for user acquisition, retention, and referral programs.
- Develop and manage lifecycle marketing campaigns to maximize user activation and lifetime value.
- Implement strategies based on segmentation, personalization, and automated user journeys.
- Analyze campaign data and user behavior to make data-driven decisions.
- Conduct A/B testing to enhance campaign effectiveness.
- Collaborate with product, content, and operations teams.
- Report KPIs and campaign results, proposing continuous improvements.
- Stay updated on digital marketing trends, growth hacking, and the crypto ecosystem.
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