Social Media Specialist
L
LV PetroleumMarketing
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 2–4 years
- Required Skills
- Adobe Creative SuiteSEO
Requirements
- Strong copywriting, editing, and communication abilities to produce compelling, brand-aligned content
- Ability to create own content in Adobe Creative Suite
- Proficiency in interpreting social media and website analytics
- Knowledge of major platforms (Facebook, Instagram, LinkedIn, TikTok, etc.)
- Ability to manage multiple content streams and deadlines
- Strong teamwork and cross-functional coordination skills
- Bachelor’s degree in communications, marketing, journalism, graphic design, or related field
- 2–4 years experience in social media or content marketing
- Familiarity with SEO, paid social advertising, or content management systems
Responsibilities
- Develop and manage monthly social content calendars, aligning brand goals and audience insights
- Write platform-native copy (captions, scripts, story text) and create visual/video assets for all active platforms
- Analyze post-performance weekly/monthly to identify top-performing content types and topics
- Develop recurring content series to build audience habits and brand recognition
- Optimize website content for SEO and social sharing, ensuring it complements and supports social media campaigns
- Respond to comments, messages, and mentions; foster audience interaction
- Use analytics tools to track engagement, reach, conversions, and generate insights for strategy refinement
- Work with marketing, design, PR, and customer service teams to integrate social media into broader campaigns
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