Director, Earned and Owned Strategy
New
This position may be performed remotely in most states within the US, with some exclusionsFull-TimeDirector
Salary118,000 - 130,000 USD per year
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Job Details
- Experience
- Minimum of 5 years of experience leading Earned & Owned Media programs
- Required Skills
- SEOSEMrush
Requirements
- Minimum 5 years experience leading Earned & Owned Media programs (SEO, Content, Local SEO) in agency or brand settings.
- Experience managing integrated digital marketing campaigns.
- Working experience with Web Analytics and SEMRush or similar SEO platforms.
- Proven success managing large-scale, enterprise search and content transformation initiatives.
- Deep understanding of AI Search evolution and organic discoverability trends.
- Strong project management skills.
- Strong cross-functional collaboration skills.
- Exceptional presentation and executive communication skills.
Responsibilities
- Leading enterprise client strategy and organic growth.
- Developing integrated earned strategy plans combining SEO, Local SEO, Content Marketing, and AI Search.
- Translating business objectives into actionable roadmaps.
- Leading local strategy initiatives including GBP optimization.
- Overseeing strategic frameworks for AI search readiness.
- Partnering with internal and client teams to enhance workflows.
- Supporting business development through executive-level presentations.
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