Marketing Manager
New
L
LilliHealth Tech
United KingdomFull-TimeManager
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Required Skills
- Data AnalysisSEOLead GenerationHubSpot
Requirements
- Solid B2B marketing experience within social care, local government, or the NHS.
- Advanced HubSpot proficiency (workflows, lead scoring, debugging).
- Strong copywriting skills for LinkedIn, emails, and bid responses.
- Data-driven mindset with clear reporting abilities.
- Proven experience managing event logistics and follow-up.
- Ability to work as a self-starter.
- Alignment with the company mission in health tech.
- Familiarity with TEC/telecare landscape (bonus).
- Experience with bid writing or public sector procurement (bonus).
Responsibilities
- Develop and execute inbound and outbound lead generation strategies for B2B and B2C.
- Manage and optimize HubSpot workflows, lead scoring, and nurture sequences.
- Collaborate with sales to improve lead qualification and hand-off processes.
- Plan and run multi-channel campaigns including email, paid, and organic social.
- Manage digital presence, including website and SEO.
- Lead planning and logistics for sector events, conferences, and webinars.
- Support bid and procurement response writing.
- Gather and structure impact evidence, case studies, and customer stories.
- Report on campaign performance, pipeline contribution, and marketing ROI.
View Full Description & ApplyYou'll be redirected to the employer's site
